Intent Score™ on every lead
Five weighted signals, one 0–100 number, four tiers. The same read applied to every buyer, so comparisons are real and the ranking still holds up next week.
Founding pilot 7 of 12 seats left
Know which buyers
will actually buy.
We don't generate more leads. We score the ones you already have, rank them by who is closest to signing, and tell you who to call first. Every buyer leaves signals — we decode them.
0of 100
Marisol Rendón
Portland, OR · 3-bed · pre-approved 6 days ago
Financial readiness
Timeline
Motivation
Behavior between calls
Decision authority
Today's call orderLive re-rank
- 01Marisol Rendón87
- 02Devon Okafor74
- 03Priya Raghunathan61
- 04Ellis Tran38
Works alongside the tools you already use. No migration, no rip-and-replace.
Follow Up BosskvCORESierraGoogle SheetsZillow inboxYour own spreadsheet
The real cost
You don't have a lead problem. You have a sorting problem.
Most agents are drowning in inquiries and starving for closings at the same time. More leads makes that worse, not better.
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01
Everyone looks the same on Tuesday
A buyer who is pre-approved and moving in six weeks fills out the same form as someone browsing after dinner. By the time you can tell them apart, you have already spent the week.
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02
The loudest lead wins your calendar
Urgency gets confused with intent. The person who texts most is rarely the person closest to signing, but they are the one who ends up in your Saturday.
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03
Follow-up turns into guesswork
With no way to rank, you either chase everyone lightly or a few people too hard. Both leak deals. The serious buyer goes quiet and you never find out why.
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04
The weekend disappears
Evenings and Saturdays go to showings that were never going to convert. The work is real. The income is not proportional to it.
How it works
Three passes. Ninety seconds. One call order.
The Intent Score™ is a structured read on five signals every buyer gives off, applied before you invest any time.
Step one — Read
Five signals, asked the same way every time
Financial readiness, timeline, motivation, behavior between calls, and decision authority. The same five reads on every lead, so two buyers are genuinely comparable.
Financial readiness94
Timeline88
Motivation81
Behavior between calls90
Decision authority76
Step two — Score
One number, four tiers, no debate
Signals weight into a single 0–100 score. 80 and above is Hot. 60 to 79 is Warm. 35 to 59 is Nurture. Below 35 is Pass — and Pass is a real answer, not a failure.
80–100 · Hot — call today87
60–79 · Warm — call this week74
35–59 · Nurture — automate it61
0–34 · Pass — release it38
Step three — Act
A ranked list and the next thing to say
Your pipeline reorders itself by score. Each lead carries a recommended next action and a window to make it in, so Monday morning starts with the decision already made.
Call Marisol before 6pm — lender letter expiring1st
Send Devon three comps in Sellwood2nd
Priya → 21-day nurture sequence—
Ellis → released, no follow-up—
Try it
Score a real lead right now.
Pick the answers that match someone sitting in your pipeline today. The score, the tier and the recommended action update as you go.
The system
What Monday morning looks like.
Four screens. Everything else was left out on purpose.
Re-scored 12 minutes ago
In pipeline
18
4 added this week
Worth calling
8
+2 vs last week
Released
3
no follow-up needed
Hours protected
9.5
this week
Call in this orderScore
MRMarisol Rendón87
DODevon Okafor82
BCBianca Costa74
PRPriya Raghunathan61
HYHarun Yılmaz44
ETEllis Tran31
Marisol Rendón
Signal history14 events
- Lender letter uploaded
- Opened six listings in one sitting
- Asked about closing costs, unprompted
- Drove past 4127 SE Bybee on a Sunday
- Score moved 71 → 87
Score trend8 weeks
Recommended
The lender letter expires in 23 days. Call today and ask for a Saturday showing block — she has driven past two listings unprompted.
Follow-up tasksDue
Call Marisol — ask for Saturday showingby 6pm
Send Devon three Sellwood compstoday
Confirm Bianca's listing timelineThu
Move Priya to 21-day nurturedone
Release Ellis — no follow-updone
Suggested next lineEditable
For Devon Okafor
“Your start date is Sep 14, which means an offer accepted by Aug 8 to close comfortably. I pulled three in Sellwood that fit. Can you look tonight and tell me which one you'd walk first?”
Notifications3 new
MRMarisol's score rose 71 → 87
HYHarun quiet 14 days — moved to Nurture
SBSam Boateng added 4 leads to the team pipeline
Leads scored
142
last 90 days
Worth working
38
27% of intake
Average score
51
+7 vs Q1
Hours reclaimed
96
at 40 min per released lead
Where the pipeline sitsBy tier
Where the hours wentWeekly
- Hot — 68% of your hours
- Warm — 24%
- Nurture — 8%, automated
- Pass — 0%
Illustrative interface. Figures shown are examples, not client results.
Your pipeline, sorted by who is closest to signing
Every lead carries one number and one tier. The list reorders itself as signals change, so the top of the screen is always the next call worth making.
What you get
Built to remove work, not add it.
Priority queue
A call order, not a list. It reorders itself as scores move.
Buyer timeline
Every signal, dated. You see why a score moved, not just that it did.
Next-action recommendations
Each lead gets a specific next move and a window to make it in — the call, the comps, the one question that unsticks them. Editable before it leaves your hands.
Pro
Sits on top of your CRM
Follow Up Boss, kvCORE, Sierra, or a spreadsheet you've had for six years — the score writes back where you already work. Nothing to migrate.
Analytics that answer one question
Where did your hours go, and did they go to the buyers who were actually close? Everything else is deliberately absent.
Why it holds up
Not a hunch. A repeatable read.
Experienced agents already sense who is serious. The system makes that sense explicit, consistent, and transferable to anyone on the team.
01
Same questions, every lead
Consistency is what makes two scores comparable. Ad-hoc qualifying feels faster and leaves you with a pipeline you cannot rank.
02
Behavior outranks enthusiasm
What someone does between your calls predicts closing better than what they say on them. The score weights unprompted action heaviest.
03
Pass is a real outcome
Most systems have no way to say no. A tier that ends follow-up is what actually returns hours to your week.
04
Scores move, and you see why
A lead at 44 who uploads a lender letter is a different lead. The timeline shows the moment it changed, so you act on the change and not the memory.
Where this sits
Lead generation adds volume. This adds judgment.
Both cost money. Only one of them gives you your Saturday back.
What you're buying
Buying more leads
BuyerIntent System
Effect on your workload
More inquiries, same hours
Fewer conversations, chosen ones
How you pick who to call
Whoever replied last
Ranked 0–100 by intent
Cost curve
Rises with every lead bought
Flat, regardless of volume
Permission to stop chasing
None — every lead stays open
The Pass tier ends it, on purpose
Works with what you have
New source, new inbox
Scores the leads you have today
Founding pilot
We don't have testimonials yet. Here's what we have instead.
This is a new system in its first cohort. Rather than borrow someone else's numbers, we put our commitments in writing.
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Scored in your first week or you don't payWe score your live pipeline together on the setup call. Finish that call without a ranked list you can act on and the setup fee comes back.
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Month to month, cancel any timePro has no contract and no minimum term. If a month doesn't earn its place, you stop. We'd rather lose the month than argue about it.
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Your data stays yoursExport every lead and every score to CSV whenever you want, including the day you leave. Nothing is held hostage.
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You work directly with the founderTwelve seats, not two hundred. Every setup call and scoring session in the pilot is run by the person who built the system.
Your numbers
Work out what your time is currently worth.
We won't show you our results, because we don't have any yet. Put your own numbers in instead — the arithmetic is yours to check.
Hours you get back a year
198
That is 5.0 working weeks currently going to leads that were never going to close.
Your hourly rate today
$59
Value of those hours
$11,642
An arithmetic model of your own inputs — not a prediction and not a client result. It assumes nothing about close rates changing, only about where your hours go.
Pricing
Two ways in. Both start with your real pipeline.
Install the system once and run it yourself, or have us run it with you every month while it earns its place.
Starter
For the solo agent who wants the scoring system installed once and run themselves.
$299one-time
Paid once. Yours to keep. No subscription.
- Intent Scoring on every lead
- Lead Prioritization queue
- Buyer Report for each scored lead
- Follow-up Recommendations
- Onboarding session, one to one
Setup runs on your live pipeline, not a demo account.
Pro
For agents and small teams who want the system run, tuned and watched every month.
$1,999per month
Month to month. Cancel any time. No minimum term.
- Everything in Starter
- Unlimited Lead Analysis
- Team Dashboard
- CRM Integration
- AI Follow-up Recommendations
- Priority Support
- Advanced Analytics
- Continuous Optimization
7 of 12 founding seats remaining.
The setup guarantee. Finish your setup call without a ranked, actionable list of your own leads and the setup fee is returned. No form to file and no window to miss — you email us and it's done.
Questions
The ones people actually ask.
Something not covered here? Email sahil@buyerintentsystem.com and you'll get a straight answer from a person.
No, and that is deliberate. You almost certainly have more leads than you have hours. We score the pipeline you already have so the hours go to the right names. If you genuinely have no leads at all, this isn't the right purchase yet.
Five weighted signals: financial readiness (26%), timeline (24%), motivation (18%), behavior between calls (18%) and decision authority (14%). Each is answered on a fixed scale, so the same buyer scores the same regardless of who runs it. The weighting is visible to you, and in Pro it is tuned to your market each month.
No. The score sits on top of whatever you use — Follow Up Boss, kvCORE, Sierra, or a spreadsheet you have had for six years. Pro writes the score and tier back into your existing records. There is no migration step.
Starter is the system installed once — you own it and you run it. Pro is the system run with you: unlimited scoring, CRM integration, a team dashboard, AI-drafted follow-ups, and monthly tuning of the weights against what actually closed. Solo agents with a steady pipeline often do well on Starter. Teams, and anyone above roughly 40 leads a month, get more out of Pro.
There aren't any yet. This is the first cohort, and we would rather say that plainly than publish numbers we cannot stand behind. What we offer instead is the working scoring tool on this page, a written setup guarantee, month-to-month terms on Pro, and direct access to the person who built it.
One call, usually 60 to 90 minutes. We score your live pipeline together on that call, so you leave with a ranked list rather than homework. Scoring a new lead afterwards takes about 90 seconds.
The signals are market-independent, but the weights are not — a 60-day timeline means something different in a relocation market than in a retirement one. Pro includes monthly re-weighting against your closed deals. On Starter the weights are yours to adjust, and we show you how on the setup call.
Lead data stays yours and is exportable to CSV at any time, including the day you leave. We publish a privacy policy, a data processing agreement and a security overview, and we will sign an NDA before you send us anything.
Stop guessing who's serious.
Twelve founding seats. Bring your real pipeline, we score it with you on the first call, and you find out inside ninety minutes whether this changes your week.
7 of 12 seats remaining · Setup guarantee applies · Pro is month to month